Effects of innovation in the internationalization of small and medium businesses case study ((Construction industry

Publish Year: 1391
نوع سند: مقاله کنفرانسی
زبان: English
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ICCT04_388

تاریخ نمایه سازی: 7 مرداد 1392

Abstract:

In today's business environment is increasingly dynamic and changing, and so they have to face that their formation is consistent with environmental changes. Observations and studies show that many businesses are not only creative, innovative and entrepreneurial, but even they are not in harmony with contemporary developments and changes in inefficient traditional methods are often unable to continue And the competitive environment of international business is looking to be competitive to survive. Therefore, the innovation as a strategy to achieve this look Amrmy. This article reviews the role of entrepreneurship and innovation in the internationalization of small and medium businesses. The research was conducted using a sample size of 210 professors and professionals who are discussing the statistical community management, innovation and international to small and medium businesses are familiar. this research has been faced with many constraints, including because the issue was forced to use a regional approach and by professors and experts in this field has been very difficult. Finally, strategies to improve the process of innovation in small and medium businesses to offer is internationalizing

Keywords:

Business world , small and medium businesses , marketing , international development

Authors

Yousef zarnegarian

۱Author& M.Sc. student of Entrepreneurship Faculty of Tehran University

abolqhasem arabiun

Assistant Professor of Entrepreneurship Faculty of Tehran University

hadi zarei

M.Sc. student of Entrepreneurship Faculty of Tehran University