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Business Intelligence Analysis in Small and Medium Enterprises

عنوان مقاله: Business Intelligence Analysis in Small and Medium Enterprises
شناسه ملی مقاله: JR_IJIME-2-1_001
منتشر شده در در سال 1401
مشخصات نویسندگان مقاله:

Reza Maleki - Student of Industrial Engineering at PNU, Tabriz, Iran
Ehsan Sabet - Wolfson School of Mechanical, Electrical and Manufacturing Engineering Loughborough University, Leicestershire LE۱۱ ۳TU, UK

خلاصه مقاله:
In order to share knowledge, through discussion and exchange of information, about the technological challenges and management in the digital age, this article discusses in the following sections:First, the mining process - prerequisites and their application to “Small and Medium Enterprises” (SMEs) are discussed. Section two discusses "Using Customer Analytics for Success: The Case of Mexican SMEs."In next Section reviews data management software solutions for business sustainability. Finally, a "marketing analysis" is provided by analysis of SMEs.

کلمات کلیدی:
SMEs, Enterprises, business intelligence, Big Data

صفحه اختصاصی مقاله و دریافت فایل کامل: https://civilica.com/doc/1678707/