Assessing and prioritizing the relative effectiveness of marketing network in life insurance joint stock; Iran insurance company by applying Data Envelopment Analysis

The human attempts ever directs to gain the most growth by the least facilities and ingredients. This appetency Can be Called as Superior efficiency access, Mean while; effecieny is one of the most important indexes of operation evolution at economic units; Effeciency measurement is the most essential step for efficiency growth. As for the importance industry at the Countries developments; So; marketing network companies; is so vital and important. Similary; this research specifies the schema for evaluation and measurement of marketing network effeciency; by use of data analysis method. The Present research is kind of utility research . Also this research is Comparative – descriptive from data accumulation method. This research statistical universe, includes ۲۴ branches and ۱۰۰ agency at Tehran – Iran insurance company. finally; as for; accomplished of different DEA models the characteristic BCC modell; was Know as a Suitable one for Iran insurance marketing network efficiency.