Measuring the Supply Chain Performance of Guar (Cyamopsis tetragonoloba L.) as Medicinal and Industrial Plant in Iran
Publish Year: 1401
نوع سند: مقاله ژورنالی
زبان: English
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شناسه ملی سند علمی:
JR_JASTMO-25-2_014
تاریخ نمایه سازی: 22 آبان 1402
Abstract:
The integration of supply chain has always been a challenge for many companies. Despite the agreement on the strategic importance of supply chain integration, limited researches have been done on the relationship between supply chain integration and its impact on performance. In this study, sample size was ۷۵ managers and experts from agriculture supply chain sector. Hence, interpretative structural modeling and structural equation modeling were used for analyzing the data (smart PLS). The results infer that the integration of marketing and supply chain management would improve supply chain performance through some factors. The results indicated Knowledge Management (KM), Human Resource Management (HRM), Information Technology (IT), marketing planning and supply chain planning are the most important indicators in improving Guar supply chain management. The Guar supply chain performance would be improved through the relationship between IT and HRM.
Keywords:
Human resource management , Knowledge management , Structural equation modeling , Supply Chain Management (SCM).
Authors
P. Keshavarz
Department of Management and Accounting, Industrial Management, Yazd University, Yazd, Islamic Republic of Iran.
H. Meftahizade
Department of Horticultural Science, Faculty of Agriculture and Natural Resources, Ardakan University. P. O. Box ۱۸۴, Ardakan, Islamic Republic of Iran.
Mohamad javad Toghraee
Department of Agricultural Economics, Faculty of Agriculture and Natural Resources, Ardakan University, P.O. Box ۱۸۴, Ardakan, Islamic Republic of Iran.
M. Fehresti-sani
Department of Management and Accounting, Business Management, Yazd University, Yazd, Islamic Republic of Iran.
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