Cultural implications of business strategy-making
Publish Year: 1395
نوع سند: مقاله ژورنالی
زبان: English
View: 318
This Paper With 6 Page And PDF Format Ready To Download
- Certificate
- من نویسنده این مقاله هستم
استخراج به نرم افزارهای پژوهشی:
شناسه ملی سند علمی:
JR_IJHCUM-1-1_001
تاریخ نمایه سازی: 9 خرداد 1396
Abstract:
The central issue in strategy formulation and implementation process, or strategy-making, is the identification of environmental forces and the preparation of a plan of action to deal with them. This necessitates scanning the environment for gathering information. Environmental scanning should enable the firm to identify these forces. Doing this not only calls for information gathering, but also for deciding what to look for, where to look, and what to select from the very large amount of information available. These steps are based on culturally programmed perception processes. Also, strategy-making requires assessing internal capabilities of the firm. Both, internal and external steps in the strategy-making process involve perception and thinking, both of which are influenced by culture. Therefore, country differences can be expected in each step. In this regard, the process of strategy-making varies among managers of different cultures. This paper addresses these issues and discusses implications of cultural differences on .the strategy-making process
Keywords:
Authors
K. Fatehi
Management and Entrepreneurship Department, Coles College of Business Kennesaw State University, 560 Parliament Garden Way, Kennesaw, GA 30144-5591, USA