strategic planning: a framework for internal analysis

Publish Year: 1389
نوع سند: مقاله کنفرانسی
زبان: English
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شناسه ملی سند علمی:

ICSM05_116

تاریخ نمایه سازی: 26 مهر 1389

Abstract:

Information technology provides a prolific environment for envestors. Most of high technology-based small and medium enterprises SMEs established by these investors usually fail in dealing with environmental challenges at the first stage of their life cycle efficient strategic planning concerning on critical points of internal environment is powerful tool to take advantage of opportunities and threats of external environment. in this paper we provide a framework for internal analysis. this framework is composed of two main parts including current performance and firm intelligence. current performance consists of product marketing efficiency , and knowledge worker while firm intelligence examine the SMEs intelligence based on two sub -dimension of fore catings power and adaptability .

Authors

maryam zolnoori

MS. Information technology management

shahrzad shahrivari

M.Astudent of information technology management

vahid faaliat

MS.economics

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