سیویلیکا را در شبکه های اجتماعی دنبال نمایید.

Evaluating the Factors Affecting SMEs Performance in Iran

Publish Year: 1393
Type: Journal paper
Language: English
View: 485

This Paper With 11 Page And PDF Format Ready To Download

Export:

Link to this Paper:

Document National Code:

JR_IJMAE-2-4_004

Index date: 5 September 2016

Evaluating the Factors Affecting SMEs Performance in Iran abstract

Moving toward an open and competitive economy requires developing andsupporting private sector and establishing small and medium-sized enterprises.This movement requires education, establishing job infrastructure, andknowledge transfer facilities in order to increase small and medium-sizedbusinesses and also to develop entrepreneurship. These enterprises haveaffected world economy through four channels, i.e. entrepreneurship,innovation and change in technology, dynamism of industry, and eventually,creating job opportunities and increasing income. In the current study, theresearcher tries to answer the question that whether the innovation andmarketing abilities, managers’ education, and work experiences have led to animprovement in small and medium-sized enterprises’ performances? Thisresearch is performed using descriptive-survey method. The requiredinformation was collected by questionnaire, and descriptive and analyticalstatistical methods were employed in order to analyze the data by using SPSS.The results of the study indicated that there is a significant and positive relationbetween the innovation and marketing abilities, managers’ education, workexperiences and the performance of small and medium-sized enterprises.

Evaluating the Factors Affecting SMEs Performance in Iran Keywords:

Marketing capability , Innovation capability , Small and Medium-sized Enterprises

Evaluating the Factors Affecting SMEs Performance in Iran authors

Fereshteh Lotfizadeh

Assistant Professor of Marketing, Department of Business Management, Zanjan Branch, Islamic Azad University, Zanjan, Iran

Nasibeh Shamsi

Master of Business Administration, Department of Business Management, Zanjan Branch, Islamic Azad University, Zanjan, Iran