The study of effective factors on FDI in selected developed countries with approach of marketing

One of the most important headstocks for increasing economic interactions internationally, is foreign direct investment. Enhancing the role of foreign investment in macroeconomics management of developed countries has caused this kind of investment to get more attention by experts. Also for having desire for more investment special attention to factors effective on marketing management is required and among all uncontrollable factors in the field of international marketing, paying attention to factors which are effective in economic environment is very necessary. For this purpose, this study tries to discuss the influence of some of marketing effective factors on FDI in developed countries in the period of 2000 to 2012 with the panel data method. The results show that in developed countries the variables of the general change levels of the prices, the income of the market demandants in societies and the commercial share in international marketing level have positive effect and R&D and the price of production have negative effect on FDI.

Keywords:

FDI , International Trading , General Change Levels of the Prices , Panel Data