The Surveying of the Effect of the Incentive Pays to the Degree of the Attraction of Resources in Bank Branches through the Data Mining Technique

Human resources are one of the most effective elements in the making progress for the organizational goals. The managers of the organizations usually attempt topromote the personnel’s efficiency as well as realizing the organizational goals in the best way they can through the creation of motivation among the personnel. The increase ofresources has been one of the most basic goals in the incentive pay to the personnel is considered as a usefulprocedure in order to increase the motivation of bank personnel. Using data mining techniques in this paper, impact of incentive pays to personnel in an Iranian bank is analyzed on enhancing attraction of resources. It is observed that the financial incentives are neither effective in enhancement of personnel’s efficiency nor in attraction of resources for the bank branches.

Keywords:

Data Mining , Pattern Analysis , Incentive Pay , Extraction of Rules , Organizational Efficiency