Artificial Intelligence in Business: Research and Innovation

Publish Year: 1401
نوع سند: مقاله کنفرانسی
زبان: English
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HUCONF02_149

تاریخ نمایه سازی: 26 خرداد 1401

Abstract:

Changes in the direction of technological growth along with changes in the global economy have made small and medium-sized companies increasingly important in the development of economies. To be successful in a competitive environment, these companies must improve the quality of their products and management processes while reducing costs. For this reason, the application of information technology in them is also necessary. Studies show that although these companies can benefit from informationtechnology and e-commerce, they need special conditions to enjoy these benefits and succeed in using this technology. In other words, success in the application of information technology in them is a necessity. The existence of such facts has led to many studies and researches to identify the factors affecting the application of this technology in small and medium companies, which are examined in this article. For this purpose, first the role of small and medium enterprises in economic development isexplained and then the applications of information technology in them are discussed. In addition, the researchers who have studied the factors affecting the application of this technology in these companies, introduce and Their results are categorized and presented in the form of "Petigro" and "VIP" change models.

Keywords:

information technology , Small and medium-sized companies , Success factors , Failure factors , Change , sort