Implementing Six Sigma Methodology for LocalSearch Engine Optimization to Increase WebsiteVisibility and Build Online Trust

Search engine optimization, called SEO for short,is important to websites, which will improve the rank for search engines and get more page views. A SEO project wasundertaken at a new e-commerce site. Search Engine has more influence on websites, so many website managers are trying to make efforts for SEO. Local SEO is a specializedkind of online marketing that increases visibility for businesses interested in ranking for geographically-related keywords. Only do scientifically exploring the key factors ofSEO, Could avoid unnecessary invest and help managers to achieve prospective effects. So the paper is trying to study the factors affecting local SEO and the way how to do SEO, then putting forward the approach to bring it into effect by Implementing Six Sigma Methodology based on Empirical Research. The purpose is to help websites managers to improve their fames and create more economic effectiveness and Build online trust for Website Visitor

Keywords:

Local SEO , Six Sigma , Websites